Changing Behaviours: the next generation of purchasers and consumers

Consumers play a decisive role in the shift towards a circular future. With changing lifestyles and increasing sustainability awareness across all generations and regions, the positive impact of products start to gain centerstage in purchasing choices.

How can we make it easier for consumers to recognise better products and how can companies tap into circular behaviour patterns? In this session you will hear from three pioneers who not only make the products of tomorrow but also involve the consumer in the circularity journey.

A panel discussion with: